Employment law
An employment law websitethat tells the readerwhether the firm is for them
An employment law website earns the first call by stating clearly whether the firm represents employees, employers or both, explaining each matter type in plain terms, and making the consultation terms and the form obvious on a phone.
What usually goes wrong for employment law firms
- The site does not say whether the firm acts for employees or employers, so half of the callers are ones the firm cannot take.
- Wrongful termination, discrimination, wage claims and severance review are lumped together with no path for the reader.
- Consultation terms and fee arrangements are unstated, so a person who has just lost a job assumes they cannot afford to call.
- Time-sensitive questions about filing deadlines arrive by email and wait.
The pages your site will carry
Each one written for your firm from the onboarding call, with consultation terms on every practice area page and the form on every page that needs it.
- Home
- Wrongful termination
- Discrimination and harassment claims
- Wage and hour claims
- Severance agreement review
- Employer policies and compliance
- Attorney bios with admissions
- Consultation request
Fee and retainer estimator for employment matters
The estimator shows an illustrative flat fee for a severance review, an hourly engagement at your published rate, or describes a contingency arrangement in the terms you publish, labeled as not a quote and not legal advice. The estimate and the person's details go into intake.
Illustrative only. Not a quote, not legal advice, and it does not create an attorney-client relationship. The firm sets every figure and approves every sentence.
What the AI Engine does for employment law callers
Chambers and Firmwide plans
People often look for an employment lawyer the evening they are let go. The AI chat and receptionist answer, ask whether the person is an employee or an employer and what the matter concerns, take details and book the consultation, and never assess the strength of a claim.
The receptionist, site chat and SMS, Messenger and Instagram agents never give legal advice. You approve the script before launch, every conversation is logged, and AI usage is billed at cost. How the AI Engine works.
In the firm's words
What firms like yours say
Client reviews matched to this practice area where we have one.
We asked about the bad day, not the good one: a failed consultation preparation submission. There is now a visible backup route, honest error wording, and a test that proves mail arrives. Hoping the form never breaks is no longer the strategy.
Most of our visitors are on phones, so that is where I reviewed the new consultation preparation pages. The essentials are within the first screen, with an obvious way to inquire. Sending the link by text during a call finally works the way it should.
Case studies
Case studies for employment law and similar practices
What happens after you order
- Pay the first monthly invoice (Day 0). Choose Counsel, Chambers or Firmwide and pay the first month. Nothing else is due until the site is live and you have approved it.
- Fill in the onboarding form (Same day). About 15 minutes at /onboarding: practice areas, attorneys and admissions, offices, consultation terms and your intake tool. Anything missing can follow by email or as a ticket in your client portal.
- One onboarding call (Within 2 days). We walk through your answers, fill the gaps, agree the tone for the practice area pages and set the launch date. That call is the whole brief.
- We write and build every page (The build). Practice area pages, attorney bios, office pages, the consultation request form wired to your CRM and the fee and retainer estimator, all reviewed with you before launch.
- Live, then the build fee (Launch). The site goes live in 7, 10 or 15 days depending on the plan. The $797 build fee is invoiced only after you have approved the live site, and your portal account opens the same day.
Three ways to run it
Every plan carries the pages above, the estimator and the intake connection. Chambers adds the AI Engine that answers and books; Firmwide adds the Content Engine. The $797 build fee is invoiced only after launch.
| Plan | What it is | Monthly | Live in |
|---|---|---|---|
| Counsel | The website, fully managed | $137 / month | 7 days |
| Chambers | Everything, plus the AI Engine | $297 / month + usage | 10 days |
| Firmwide | Everything, plus the Content Engine | $747 / month | 15 days |
Questions from employment law firms
Can the site make clear we represent employees only?
Yes, on the home page, in the navigation and on every practice area page. It saves your intake team from calls you cannot take and helps the right callers trust the firm.
Can we offer a flat-fee severance review?
Yes. A published flat fee for a severance review is a common and clear offer, and the estimator presents it with its scope. You set the figure.
How do you handle deadline questions?
Pages state, as general information, that filing deadlines exist and can be short, and direct the reader to book a consultation promptly. Nothing on the site calculates a deadline for a specific case.
Do you write about specific laws?
Yes, as general information: what a statute covers, what a process involves, what a person can prepare. Every article states that it is not legal advice and points to a consultation.
Can the site make clear which side we represent?
Yes. Every page states plainly whether the firm represents employees, employers or both, so the wrong inquiries do not reach intake.
Can we explain deadlines for filing a claim?
As general information you approve, yes, with a plain statement that deadlines vary and a person should speak to an attorney.
Can the AI Engine screen out the wrong side?
It can ask whether the person is an employee or employer and route or book accordingly, using the rules you set.
Can we publish a flat fee for severance review?
Yes. The estimator presents it with its scope, labeled as not a quote and not legal advice.
Weighing other options? See how a managed site compares with WordPress, a freelancer or a legal marketing agency, or every comparison.
The next step
See it built for employment law
A live walk-through, on your screen, of the site your firm would get: these pages, your attorneys, your consultation terms. The build fee is invoiced only after launch.
Or email . A person replies within one working day.